Alternatives and competitors
Sites like Zalando
The 20 closest online fashion retail alternatives to Zalando, ranked by what they actually offer, and the 14 technologies behind it.
Looking for an alternative to Zalando? The closest matches are Zappos, The Iconic and OTTO. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.
- Neighbours
- k = 20
- Sites searched
- 4,032
- Vector
- 384-d
- Query
- 9 ms
01 · Entity
About Zalando
Zalando zalando.de
Shop Shoes, Fashion & Accessories Online | Zalando
Shop the latest fashion & shoes online | Free delivery* & returns on most of the orders | Over 1,900 Brands – new products every day!
Wikidata: multinational e-commerce company specializing in shoes and fashion
Summary by Claude
German storefront of Zalando, an online retailer selling shoes, clothing, accessories, beauty products, sportswear and designer fashion from over 1,900 brands, with free delivery above a threshold and free returns.
- Who it’s for
- Online fashion shoppers in Germany
- Business model
- Retail sales and marketplace commissions
02 · Embedding space
Competitor map
Each alternative by how close its vector is to Zalando’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.
similarity × popularity
03 · Nearest neighbours
Alternatives to Zalando
Thumbs up if it’s a real alternative to Zalando, thumbs down if it isn’t.
- 01
Shoes, Sneakers, Boots, & Clothing + FREE SHIPPING | Zappos.com
Fast, FREE shipping on just-landed sneakers, boots, heels & more from your favorite brands. Now that's a win.
Very close cos 0.915 - 02
Australian online fashion retailer
Very close cos 0.911 - 03
Women's & Men's Clothing, Shop Online Fashion | SHEIN
From shoes to clothing, from sports equipment to accessories. All fashion inspiration & the latest trends can be found online at SHEIN
Very close cos 0.909 - 04
Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More
Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.
Very close cos 0.899 - 05
Poshmark: Buy and sell fashion, home decor, beauty & more
Buy, sell, and discover fashion, home decor, beauty, and more
Very close cos 0.896 - 06
etsy.com
American e-commerce company
Very close cos 0.894 - 07
American multinational technology company
Close cos 0.891 - 08
Error Page | eBay
American multinational internet corporation that manages eBay.com
Close cos 0.889 - 09
South African e-commerce company
Close cos 0.886 - 10
Uh-oh! Something doesn't look right.
platform for building online shops
Close cos 0.886 - 11
PUMA.com | Clothing, Shoes, Accessories | PUMA US
Run The Streets. Do You. Research and shop all the latest gear from the world of Fashion, Sport, and everywhere in between.
Close cos 0.882 - 12
Vinted | Sell and buy clothes, shoes and accessories
One community, thousands of brands, and a whole lot of second-hand style. Ready to get started? Here’s how it works.
Close cos 0.881 - 13
leroymerlin.fr
French home improvement and gardening retailer
Close cos 0.883 - 14
Gap Individual style for Women's, Men's, Baby & Kids' Clothing
Discover casual clothing for women, men, kids, and baby at Gap. Stylish, comfy, and modern pieces for the whole family. Enjoy special deals on jeans, tees & more!
Close cos 0.878 - 15
Walmart | Save Money. Live better.
Shop Walmart.com today for Every Day Low Prices. Join Walmart+ for unlimited free delivery from your store & free shipping with no order minimum. Start your free 30-day trial now!
Close cos 0.880 - 16
Target : Expect More. Pay Less.
Shop Target online and in-store for everything from groceries and essentials to clothing and electronics. Choose contactless pickup or delivery today.
Close cos 0.879 - 17
department store chain in the United States
Close cos 0.878 - 18
Shutterfly | Photo Books, Cards, Prints, Wall Art, Gifts, Wedding
Shop Shutterfly for custom photo books, prints, cards, invitations, gifts, wall art, calendars, and more. Personalize your favorite moments with high-quality, meaningful photo products.
Close cos 0.878 - 19
immowelt.de
company
Close cos 0.880 - 20
Free, Easy Online Stores for Artists & Small Businesses
Start your free online store & scale as you grow. Easily manage your e-commerce business. Join a community of artists & small businesses.
Close cos 0.878
Ranked by score: the cosine similarity of each site’s vector to zalando.de’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Zalando uses too. Votes and comments come from visitors and don’t change the ranking.
04 · Fingerprints
Technology
What Zalando is built with, and what its closest competitors use, from its homepage’s code and its DNS records.
Built with
- Security
- Akamai Bot Manager cookie bm_sz
- CDN
- Akamai header x-akamai-transformed: 0 - 0 -
- Email hosting
- Google Workspace MX smtp.google.com
- Microsoft 365 TXT v=spf1 ip4:63.185.125.73 ip4:185.85.220.205 ip4:195.71.68.47 ip4:62.5…
- DNS hosting
- Amazon Route 53 NS ns-981.awsdns-58.net
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=b8bf8bd1d1d2fb5476b8cf022dabe11abd7d47ef2…
- Apple Business TXT apple-domain-verification=A55DYpZKnmE7Vfb4
- Atlassian TXT atlassian-domain-verification=v9PoWTS4FZLLLVJI2FaL7IaYqLhBG9EKklTpJMC…
- DocuSign TXT docusign=d37033b2-73d5-4f8c-bade-5f063ec67a53
- Google Search Console TXT google-site-verification=gWSa7riv3XBoBn9ahjX0ovcHx3etUwlAJUwK0xnVFCc
- Meta Business Suite TXT facebook-domain-verification=io4qdr7f7i925d9oijgvq0ojzxayne
- Miro TXT miro-verification=90efd7829ae5a1098db6b0691a9e4cb1280746a7
- OpenAI TXT openai-domain-verification=dv-6Yeb6IEf0xdbmnYlOKNB7aep
- Salesforce TXT v=spf1 ip4:63.185.125.73 ip4:185.85.220.205 ip4:195.71.68.47 ip4:62.5…
Stack changes
No changes yet. Each new crawl is compared with the last one, and what Zalando adds or drops shows up here.
What competitors use
Across the 20 closest sites.
- Google Search Console 20/20
- Microsoft 365 18/20
- Apple Business 16/20
- Atlassian 15/20
- Meta Business Suite 13/20
- DocuSign 10/20
- Adobe 9/20
- Miro 9/20
- Google Workspace 8/20
- Akamai Edge DNS · not on zalando.de 6/20
- Amazon SES · not on zalando.de 6/20
- OpenAI 6/20
- Stripe · not on zalando.de 6/20
- OneTrust · not on zalando.de 6/20
- Cloudflare · not on zalando.de 5/20
- Amazon Route 53 5/20