Alternatives and competitors

Sites like Moz

The 20 closest SEO software alternatives to Moz, ranked by what they actually offer, and the 19 technologies behind it.

Looking for an alternative to Moz? The closest matches are Semrush, Similarweb and Bazaarvoice. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
10 ms

01 · Entity

About Moz

Moz moz.com

Moz - SEO Software for Smarter Marketing

Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!

Wikidata: software company

Top 10K · #3,212 English 19 technologies Crawled Nov 6, 2026
Visit Moz

Summary by Claude

Moz sells SEO software including keyword research, backlink analysis, rank tracking, site audits, local listing management, and AI search visibility tracking, plus free SEO tools, an API for link data, and educational guides.

Who it’s for
SEO professionals, marketers, agencies, local businesses
Business model
Subscriptions

02 · Embedding space

Competitor map

Each alternative by how close its vector is to Moz’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

MozillaCoveoSurveyMonkeyMuxMicrosoft BingSearch Engine JournalAhrefsBazaarvoiceSimilarwebSemrush

03 · Nearest neighbours

Alternatives to Moz

Thumbs up if it’s a real alternative to Moz, thumbs down if it isn’t.

Only in English
  1. 01
    Semrush semrush.com Top 10K English

    Semrush: Your Unfair Advantage for Growing Brand Visibility

    Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.

  2. 02
    Similarweb similarweb.com Top 10K English

    Similarweb: AI-Powered Digital Data Intelligence Solutions

    Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.

  3. 03
    Bazaarvoice bazaarvoice.com Top 10K English

    Bazaarvoice | The UGC Platform for Authentic Shopper Experiences

    The leading UGC platform for authentic ratings, reviews, visual UGC, and review syndication that powers discovery, shopper trust, and higher ecommerce conversion.

  4. 04
    Ahrefs ahrefs.com Top 10K English

    Ahrefs—AI Marketing Platform Powered by Big Data

    We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.

  5. 05
    Search Engine Journal searchenginejournal.com Top 10K English

    Search Engine Journal - The AI Search & SEO News That Matters

    Search Engine Journal is the last independent voice in search, sharing the latest AI search, SEO, GEO & AEO news that impact marketing strategy and business growth.

  6. 06
    Microsoft Bing bing.com Top 100 English

    Search - Microsoft Bing

    Search with Microsoft Bing and use the power of AI to find information, explore webpages, images, videos, maps, and more. A smart search engine for the forever curious.

  7. 07
    Mux mux.com Top 10K English

    Video API for developers | Mux

    Mux helps teams ship high-performance and cost-effective video in minutes, not months. Build better video into anything from websites to platforms to AI workflows.

  8. 08
    SurveyMonkey surveymonkey.com Top 1K English

    SurveyMonkey: The World’s Most Popular Survey Platform

    Easily create surveys and forms with AI and templates for employee and customer feedback, market research, event registrations and more. Get started free.

  9. 09
    Coveo coveo.com Top 10K English

    Coveo: AI-Search for Enterprises: The AI Relevance™ Platform

    Generative search & relevant recommendations. The leading platform for GenAI, AI agents, commerce, customer service, workplace & website experiences.

  10. 10
    Mozilla mozilla.org Top 100 English

    Mozilla - Internet for people, not profit (US)

    We’re working to put control of the internet back in the hands of the people using it.

  11. 11
    Seeking Alpha seekingalpha.com Top 10K English

    Seeking Alpha | Stock Market Analysis & Tools for Investors

    Join Seeking Alpha, the largest investing community in the world. Get stock market news and analysis, investing ideas, earnings calls, charts and portfolio analysis tools.

  12. 12
    Neil Patel neilpatel.com Top 10K English

    Neil Patel: Helping You Succeed Through Digital Marketing!

    Master digital marketing with Neil Patel and NP Digital. Explore expert SEO advice, free AI-powered tools, and omnichannel strategies to grow your business.

  13. 13
    Plausible Analytics plausible.io Top 10K English

    Plausible Analytics | Simple, privacy-friendly Google Analytics alternative

    Plausible is a lightweight and open-source Google Analytics alternative. Your website data is 100% yours and the privacy of your visitors is respected.

  14. 14
    Missouri mo.gov Top 10K English

    Home | MO.gov

    state of the United States of America

  15. 15
    Softpedia softpedia.com Top 10K English

    software and tech-news website based in Romania

  16. 16
    Copy.ai copy.ai English

    Future proof your business with GTM AI

    Introducing the first-ever GTM AI platform. Automate hundreds of tedious, repetitive tasks and empower your team to scale success like never before.

  17. 17
    ManageEngine manageengine.com Top 10K English

    ManageEngine: ITOps, cybersecurity & service management software

    ManageEngine powers businesses like yours to take control of your IT with enterprise-grade solutions built from the ground up.

  18. 18
    Zillow zillow.com Top 1K English

    Zillow: Real Estate, Apartments, Mortgages & Home Values

    The leading real estate marketplace. Search millions of for-sale and rental listings, compare Zestimate® home values and connect with local professionals.

  19. 19
    SourceForge sourceforge.net Top 1K English

    Compare B2B Software, Download, & Develop Open Source & Business Software - SourceForge

    SourceForge is the complete software discovery platform. SourceForge is the largest B2B software review and comparison site in the world, and features the largest business software directory, as well as free & fast open source software downloads and development.

  20. 20
    doxygen.org Top 10K English

    Doxygen homepage

    Source code documentation and analysis tool

Ranked by score: the cosine similarity of each site’s vector to moz.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Moz uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What Moz is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

CSS & UI
  • Bootstrap asset https://cloud.wordlift.io/app/bootstrap.js
Analytics
Marketing automation
  • HubSpot TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…
Live chat & support
  • Zendesk TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…
Cookie consent
  • OneTrust TXT onetrust-domain-verification=2cab83837fea449daed73c76571b4987
Payments
  • Stripe TXT stripe-verification=f1e0852092ff90300fdcc180864ba044b04cb485605abeb2e…
CDN
Email hosting
Email delivery
  • Amazon SES TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=cd8dab640ab786a9457c8757f4188cd682dd687a6…
  • Atlassian TXT atlassian-domain-verification=ais6F15PUaVYoFUzdWkVhKUITK+2UW8BV+Prmd7…
  • Canva TXT canva-site-verification=BlqjLmS_JEvEk5kuYiJNkg
  • DocuSign TXT docusign=b5f4fc26-d624-472f-916e-be13ad191a51
  • Google Search Console meta google-site-verification: chSe80_PxsxsISJaPjTi2fNnSZcyMM-uVr5TVIjXIT4
  • Meta Business Suite TXT facebook-domain-verification=d610r60v1y48jvfs0grtgo59ueh1db
  • Miro TXT miro-verification=2c6e56ff03a0434678621253eb6bc4b02772a446
  • OpenAI TXT openai-domain-verification=dv-KeQmqjmjNx2VL6SVSvGuCtBn
  • Salesforce TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…

Stack changes

No changes yet. Each new crawl is compared with the last one, and what Moz adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler