Alternatives and competitors
Sites like Moz
The 20 closest SEO software alternatives to Moz, ranked by what they actually offer, and the 19 technologies behind it.
Looking for an alternative to Moz? The closest matches are Semrush, Similarweb and Bazaarvoice. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.
- Neighbours
- k = 20
- Sites searched
- 4,032
- Vector
- 384-d
- Query
- 10 ms
01 · Entity
About Moz
Moz moz.com
Moz - SEO Software for Smarter Marketing
Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!
Wikidata: software company
Summary by Claude
Moz sells SEO software including keyword research, backlink analysis, rank tracking, site audits, local listing management, and AI search visibility tracking, plus free SEO tools, an API for link data, and educational guides.
- Who it’s for
- SEO professionals, marketers, agencies, local businesses
- Business model
- Subscriptions
02 · Embedding space
Competitor map
Each alternative by how close its vector is to Moz’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.
similarity × popularity
03 · Nearest neighbours
Alternatives to Moz
Thumbs up if it’s a real alternative to Moz, thumbs down if it isn’t.
- 01
Semrush: Your Unfair Advantage for Growing Brand Visibility
Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.
Very close cos 0.925 - 02
Similarweb: AI-Powered Digital Data Intelligence Solutions
Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.
Close cos 0.893 - 03
Bazaarvoice | The UGC Platform for Authentic Shopper Experiences
The leading UGC platform for authentic ratings, reviews, visual UGC, and review syndication that powers discovery, shopper trust, and higher ecommerce conversion.
Close cos 0.893 - 04
Ahrefs—AI Marketing Platform Powered by Big Data
We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.
- Cloudflare
- Cloudflare DNS
- Cloudflare Web Analytics
- Google Search Console
- Google Workspace
- Meta Business Suite
Close cos 0.890 - 05
Search Engine Journal - The AI Search & SEO News That Matters
Search Engine Journal is the last independent voice in search, sharing the latest AI search, SEO, GEO & AEO news that impact marketing strategy and business growth.
- Google Search Console
- Google Workspace
- HubSpot
- Meta Business Suite
- Bing Webmaster Tools
- Google Ad Manager
Close cos 0.890 - 06
Search - Microsoft Bing
Search with Microsoft Bing and use the power of AI to find information, explore webpages, images, videos, maps, and more. A smart search engine for the forever curious.
Close cos 0.888 - 07
Video API for developers | Mux
Mux helps teams ship high-performance and cost-effective video in minutes, not months. Build better video into anything from websites to platforms to AI workflows.
Close cos 0.878 - 08
SurveyMonkey: The World’s Most Popular Survey Platform
Easily create surveys and forms with AI and templates for employee and customer feedback, market research, event registrations and more. Get started free.
Close cos 0.882 - 09
Coveo: AI-Search for Enterprises: The AI Relevance™ Platform
Generative search & relevant recommendations. The leading platform for GenAI, AI agents, commerce, customer service, workplace & website experiences.
Close cos 0.879 - 10
Mozilla - Internet for people, not profit (US)
We’re working to put control of the internet back in the hands of the people using it.
Close cos 0.879 - 11
Seeking Alpha | Stock Market Analysis & Tools for Investors
Join Seeking Alpha, the largest investing community in the world. Get stock market news and analysis, investing ideas, earnings calls, charts and portfolio analysis tools.
Close cos 0.881 - 12
Neil Patel: Helping You Succeed Through Digital Marketing!
Master digital marketing with Neil Patel and NP Digital. Explore expert SEO advice, free AI-powered tools, and omnichannel strategies to grow your business.
Close cos 0.877 - 13
Plausible Analytics | Simple, privacy-friendly Google Analytics alternative
Plausible is a lightweight and open-source Google Analytics alternative. Your website data is 100% yours and the privacy of your visitors is respected.
Close cos 0.877 - 14
Home | MO.gov
state of the United States of America
Close cos 0.877 - 15
software and tech-news website based in Romania
Close cos 0.876 - 16
Future proof your business with GTM AI
Introducing the first-ever GTM AI platform. Automate hundreds of tedious, repetitive tasks and empower your team to scale success like never before.
Close cos 0.875 - 17
ManageEngine: ITOps, cybersecurity & service management software
ManageEngine powers businesses like yours to take control of your IT with enterprise-grade solutions built from the ground up.
Close cos 0.875 - 18
Zillow: Real Estate, Apartments, Mortgages & Home Values
The leading real estate marketplace. Search millions of for-sale and rental listings, compare Zestimate® home values and connect with local professionals.
Close cos 0.878 - 19
Compare B2B Software, Download, & Develop Open Source & Business Software - SourceForge
SourceForge is the complete software discovery platform. SourceForge is the largest B2B software review and comparison site in the world, and features the largest business software directory, as well as free & fast open source software downloads and development.
Close cos 0.874 - 20
Doxygen homepage
Source code documentation and analysis tool
Close cos 0.875
Ranked by score: the cosine similarity of each site’s vector to moz.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Moz uses too. Votes and comments come from visitors and don’t change the ranking.
04 · Fingerprints
Technology
What Moz is built with, and what its closest competitors use, from its homepage’s code and its DNS records.
Built with
- CSS & UI
- Bootstrap asset https://cloud.wordlift.io/app/bootstrap.js
- Analytics
- Cloudflare Web Analytics asset https://static.cloudflareinsights.com/beacon.min.js
- Marketing automation
- HubSpot TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…
- Live chat & support
- Zendesk TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…
- Cookie consent
- OneTrust TXT onetrust-domain-verification=2cab83837fea449daed73c76571b4987
- Payments
- Stripe TXT stripe-verification=f1e0852092ff90300fdcc180864ba044b04cb485605abeb2e…
- CDN
- Cloudflare header cf-ray: a56310f2e949ae67-HAM
- Email hosting
- Google Workspace MX aspmx.l.google.com
- Email delivery
- Amazon SES TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…
- DNS hosting
- Cloudflare DNS NS karl.ns.cloudflare.com
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=cd8dab640ab786a9457c8757f4188cd682dd687a6…
- Atlassian TXT atlassian-domain-verification=ais6F15PUaVYoFUzdWkVhKUITK+2UW8BV+Prmd7…
- Canva TXT canva-site-verification=BlqjLmS_JEvEk5kuYiJNkg
- DocuSign TXT docusign=b5f4fc26-d624-472f-916e-be13ad191a51
- Google Search Console meta google-site-verification: chSe80_PxsxsISJaPjTi2fNnSZcyMM-uVr5TVIjXIT4
- Meta Business Suite TXT facebook-domain-verification=d610r60v1y48jvfs0grtgo59ueh1db
- Miro TXT miro-verification=2c6e56ff03a0434678621253eb6bc4b02772a446
- OpenAI TXT openai-domain-verification=dv-KeQmqjmjNx2VL6SVSvGuCtBn
- Salesforce TXT v=spf1 include:_spf.google.com include:2886781.spf01.hubspotemail.net…
Stack changes
No changes yet. Each new crawl is compared with the last one, and what Moz adds or drops shows up here.
What competitors use
Across the 20 closest sites.
- Google Search Console 18/20
- Microsoft 365 · not on moz.com 14/20
- Google Workspace 10/20
- Meta Business Suite 9/20
- Apple Business · not on moz.com 7/20
- OpenAI 7/20
- Google Tag Manager · not on moz.com 7/20
- Amazon Route 53 · not on moz.com 7/20
- Atlassian 6/20
- HubSpot 6/20
- PHP · not on moz.com 6/20
- nginx · not on moz.com 5/20
- Zoom · not on moz.com 5/20
- Adobe 4/20
- Google Fonts · not on moz.com 4/20
- Miro 4/20