Alternatives and competitors

Sites like Ahrefs

The 20 closest SEO software alternatives to Ahrefs, ranked by what they actually offer, and the 19 technologies behind it.

Looking for an alternative to Ahrefs? The closest matches are Semrush, Bazaarvoice and Airbridge. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
8 ms

01 · Entity

About Ahrefs

Ahrefs ahrefs.com

Ahrefs—AI Marketing Platform Powered by Big Data

We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.

Wikidata: search engine optimization company

Top 10K · #2,217 English 19 technologies Crawled Nov 6, 2026
Visit Ahrefs

Summary by Claude

Ahrefs is a subscription SEO and marketing software suite. It provides backlink and keyword research, competitor analysis, rank tracking, site audits, content tools, local SEO and tracking of brand visibility in AI chatbots, all built on its own web crawl index.

Who it’s for
SEO professionals, marketers and agencies
Business model
Subscriptions

02 · Embedding space

Competitor map

Each alternative by how close its vector is to Ahrefs’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

EMARKETERallrecipes.comCopy.aiSimilarwebMarfeelMozJasperAirbridgeBazaarvoiceSemrush

03 · Nearest neighbours

Alternatives to Ahrefs

Thumbs up if it’s a real alternative to Ahrefs, thumbs down if it isn’t.

Only in English
  1. 01
    Semrush semrush.com Top 10K English

    Semrush: Your Unfair Advantage for Growing Brand Visibility

    Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.

  2. 02
    Bazaarvoice bazaarvoice.com Top 10K English

    Bazaarvoice | The UGC Platform for Authentic Shopper Experiences

    The leading UGC platform for authentic ratings, reviews, visual UGC, and review syndication that powers discovery, shopper trust, and higher ecommerce conversion.

  3. 03
    Airbridge airbridge.io Top 10K English

    Attribution for Subscription Apps | Airbridge

    See which ads and content drive installs, trials, subscriptions, and revenue. Compare results with ad spend. Try Airbridge free for 30 days.

  4. 04
    Jasper jasper.ai English

    Put AI agents to work for marketing | Jasper

    Orchestrate intelligent agents to run end-to-end marketing workflows delivering speed, control, and measurable impact.

  5. 05
    Moz moz.com Top 10K English

    Moz - SEO Software for Smarter Marketing

    Backed by the largest community of SEOs on the planet, Moz builds the tools that make SEO, content marketing, market research, digital PR, and local SEO easy. Start your free trial today!

  6. 06
    Marfeel newsroom.bi Top 10K English

    Marfeel

    A suite of solutions designed for every publisher's needs

  7. 07
    Similarweb similarweb.com Top 10K English

    Similarweb: AI-Powered Digital Data Intelligence Solutions

    Similarweb is an AI-powered digital data company providing real-time market intelligence, competitive insights, and consumer trends to accelerate business growth.

  8. 08
    Copy.ai copy.ai English

    Future proof your business with GTM AI

    Introducing the first-ever GTM AI platform. Automate hundreds of tedious, repetitive tasks and empower your team to scale success like never before.

  9. 09
    allrecipes.com Top 10K English

    Simple Page

    food focused online social networking service

  10. 10
    EMARKETER emarketer.com Top 10K English

    US market research company

  11. 11
    Neil Patel neilpatel.com Top 10K English

    Neil Patel: Helping You Succeed Through Digital Marketing!

    Master digital marketing with Neil Patel and NP Digital. Explore expert SEO advice, free AI-powered tools, and omnichannel strategies to grow your business.

  12. 12
    SurveyMonkey surveymonkey.com Top 1K English

    SurveyMonkey: The World’s Most Popular Survey Platform

    Easily create surveys and forms with AI and templates for employee and customer feedback, market research, event registrations and more. Get started free.

  13. 13
    Airship urbanairship.com Top 10K English

    Customer Experience Platform | Airship

    Airship is the only mobile-first customer experience platform that delivers measurable results through AI-powered, unified cross-channel experiences.

  14. 14
    Optimizely optimizely.com Top 1K English

    Optimizely - AI to create and optimize digital experiences

    Everything marketing and digital teams need to create content fast, test and personalize, and prove business impact.

  15. 15
    Yandex yandex.com Top 1K English

    Yandex — fast Internet search

    Yandex finds anything: webpages, images, music, good. Solve any problem — from everyday to a scientific one. Search by text, voice or image.

  16. 16
    Answers answers.com Top 10K English

    Answers - The Most Trusted Place for Answering Life's Questions

    Answers is the place to go to get the answers you need and to ask the questions you want

  17. 17
    Yotpo yotpo.com Top 10K English

    Yotpo: loyalty, reviews & AI visibility for ecommerce

    Drive ecommerce growth with Yotpo. Build loyalty programs, collect reviews, and boost AI visibility to get found, earn trust, and turn shoppers into advocates.

  18. 18
    Search Engine Journal searchenginejournal.com Top 10K English

    Search Engine Journal - The AI Search & SEO News That Matters

    Search Engine Journal is the last independent voice in search, sharing the latest AI search, SEO, GEO & AEO news that impact marketing strategy and business growth.

  19. 19
    Webflow webflow.com Top 10K English

    Webflow: The agentic web platform for modern businesses

    Design, build, optimize, and rank in AI search — all in Webflow. Enterprise-grade security, CMS, hosting, and AEO built in. Trusted by over 300k teams.

  20. 20
    impact.com Top 10K English

    impact.com - The All-in-One Partnership Management Platform

    Unify affiliate, influencer, creator, and referral programs with impact.com’s partnership management platform. Discover, track, and grow partner revenue.

Ranked by score: the cosine similarity of each site’s vector to ahrefs.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Ahrefs uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What Ahrefs is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

Analytics
Advertising
Marketing automation
  • Mailchimp TXT v=spf1 include:sendgrid.net include:_spf.google.com include:spf.mail.…
Cookie consent
Payments
  • Stripe TXT stripe-verification=5050a531839b76be29b99cc3258d7154e48a08398c8055b83…
CDN
Email hosting
Email delivery
  • SendGrid TXT v=spf1 include:sendgrid.net include:_spf.google.com include:spf.mail.…
DNS hosting
SaaS tools (verified in DNS)
  • Google Search Console TXT google-site-verification=V7LJIPB3UIcXIvbUUew6uuGP0WRmaOSRQ-I3si_JLBI
  • Meta Business Suite TXT facebook-domain-verification=td8brmt3wu6dbdsm0q071p91in8qx8
  • OpenAI TXT openai-domain-verification=dv-F3FZfMZ7tyPEwJUf4jrwRTXa
  • Zoom TXT ZOOM_verify_vwLxddoJ4BT7INd3pWZ29h

Stack changes

No changes yet. Each new crawl is compared with the last one, and what Ahrefs adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler