Alternatives and competitors
Sites like Trustpilot
The 20 closest online review platform alternatives to Trustpilot, ranked by what they actually offer, and the 11 technologies behind it.
Looking for an alternative to Trustpilot? The closest matches are Trustindex.io, Trusted Shops and Bazaarvoice. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.
- Neighbours
- k = 20
- Sites searched
- 4,032
- Vector
- 384-d
- Query
- 19 ms
01 · Entity
About Trustpilot
Trustpilot trustpilot.com
Wikidata: Danish freemium review website
Summary by Claude
Trustpilot hosts consumer reviews and star ratings of businesses and online stores worldwide. Businesses can use freemium and paid tools to collect, respond to and display reviews.
- Who it’s for
- Consumers researching companies; businesses managing reputation
- Business model
- Freemium business subscriptions
02 · Embedding space
Competitor map
Each alternative by how close its vector is to Trustpilot’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.
similarity × popularity
03 · Nearest neighbours
Alternatives to Trustpilot
Thumbs up if it’s a real alternative to Trustpilot, thumbs down if it isn’t.
We can’t read trustpilot.com’s homepage (robots.txt disallows our crawler), so it’s compared on what Wikidata and Wikipedia say about it.
- 01
Trustindex.io - Skyrocket Your Sales with Customer Reviews
Keywords
Very close cos 0.917 - 02
We enable digital trust | Trusted Shops
Our trust solutions provide real security in the digital world and more success for businesses
Very close cos 0.907 - 03
Bazaarvoice | The UGC Platform for Authentic Shopper Experiences
The leading UGC platform for authentic ratings, reviews, visual UGC, and review syndication that powers discovery, shopper trust, and higher ecommerce conversion.
Very close cos 0.909 - 04
SurveyMonkey: The World’s Most Popular Survey Platform
Easily create surveys and forms with AI and templates for employee and customer feedback, market research, event registrations and more. Get started free.
Very close cos 0.908 - 05
Product Reviews and Ratings, Buying Advice and Consumer Advocacy - Consumer Reports
Get unbiased ratings and reviews for 10,000+ products and services from Consumer Reports, plus trusted advice and in-depth reporting on what matters most.
- Google Search Console
- Google Workspace
- Adobe Experience Manager
- Brightcove
- Amazon CloudFront
- Google Tag Manager
Very close cos 0.903 - 06
tripadvisor.com
American travel website company
Very close cos 0.901 - 07
American company directory service and online review forum
Close cos 0.891 - 08
tawk.to - Free Live Chat Software for Your Website
One free inbox for all your customer channels. Live chat, ticketing, knowledge base, AI assist, and CRM — all in one place. Trusted by 6M+ businesses.
Close cos 0.891 - 09
Semrush: Your Unfair Advantage for Growing Brand Visibility
Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.
Close cos 0.890 - 10
Free, Easy Online Stores for Artists & Small Businesses
Start your free online store & scale as you grow. Easily manage your e-commerce business. Join a community of artists & small businesses.
Close cos 0.890 - 11
AllTrails: Trail Guides & Maps for Hiking, Camping, and Running | AllTrails
Explore the outdoors with AllTrails, the best app for hiking, biking, and running. Discover curated guides, trail maps, photos, and reviews for over 500,000 trails worldwide.
Close cos 0.885 - 12
Sender Score - Email Marketing Education and Free Tools
Email doesn't have to be complicated. Assess where you are today, learn how to improve, and leverage free tools and education.
Close cos 0.882 - 13
CNET: Product reviews, advice, how-tos and the latest news - CNET
Get full-length product reviews, the latest news, tech coverage, daily deals, and category deep dives from CNET experts worldwide.
Close cos 0.888 - 14
Credit scores, reports and much more - Intuit Credit Karma
Intuit Credit Karma offers free credit scores, reports and insights. Get the info you need to take control of your credit.
Close cos 0.884 - 15
Statista - The Statistics Portal for Market Data, Market Research and Market Studies
Find statistics, consumer survey results and industry studies from over 22,500 sources on over 60,000 topics on the internet's leading statistics database
Close cos 0.884 - 16
Rakuten: Shop. Get Cash Back. Repeat.
Feel the joy of Cash Back! Start your shopping at Rakuten - Shop as usual - Get Cash Back. Shop at over 3500 stores and get paid.
Close cos 0.882 - 17
MUO - Technology, Simplified.
MUO is your guide to modern tech. Learn how to make use of the tech and gadgets around you, and discover cool stuff on the internet.
Close cos 0.887 - 18
Captcha Challenge…
online studying platform
Close cos 0.882 - 19
Free email accounts | Register today at mail.com
Email how it is supposed to be: ✔ Free, simple and secure ✔ Manage multiple mail accounts in one place, from any device ✔ Sign up today!
Close cos 0.883 - 20
Everyday Health: Trusted Medical Information, Expert Health Advice, News, Tools, and Resources
Everyday Health inspires and empowers people to live their healthiest lives, every day, through trusted, medically reviewed information and expert health advice from the nation's leading healthcare providers and patient advocates. Learn more about health
- Apple Business
- Atlassian
- Google Search Console
- Google Workspace
- Amazon Route 53
- Amazon Publisher Services
Close cos 0.885
Ranked by score: the cosine similarity of each site’s vector to trustpilot.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Trustpilot uses too. Votes and comments come from visitors and don’t change the ranking.
04 · Fingerprints
Technology
What Trustpilot is built with, and what its closest competitors use, from its homepage’s code and its DNS records.
Built with
- Marketing automation
- HubSpot TXT hubspot-developer-verification=MDUzYTcyZDctZTlmYS00YzUxLWE3ZGItMmVlYT…
- Live chat & support
- Zendesk TXT v=spf1 include:trustpilotservice.com include:_spf.google.com include:…
- Cookie consent
- OneTrust TXT onetrust-domain-verification=d9e381bf0e9c411cb5fcff80e6e8a5ad
- Payments
- Stripe TXT stripe-verification=5309EE27ADA96F87770018A428B9C43D1E0B0CDC572625287…
- Email hosting
- Google Workspace MX aspmx.l.google.com
- DNS hosting
- Amazon Route 53 NS ns-627.awsdns-14.net
- SaaS tools (verified in DNS)
- Apple Business TXT apple-domain-verification=MmFgAj5P9HBaVpmv
- Atlassian TXT atlassian-domain-verification=Eo0XF2YMZT8L2vGyok0CJob7i4RRe1QrfcDxjjn…
- DocuSign TXT docusign=be55314d-2f73-40d6-b69b-81fe9012c808
- Google Search Console TXT google-site-verification=QDeDnLx9XehnRUiSDiEMTlo7FC5yIgBaMfhzkg36lQc
- Miro TXT miro-verification=031ae4a4b2a83d8570b7352bf4c87365ade7cb7b
Stack changes
No changes yet. Each new crawl is compared with the last one, and what Trustpilot adds or drops shows up here.
What competitors use
Across the 20 closest sites.
- Google Search Console 18/20
- Atlassian 14/20
- Google Workspace 13/20
- Microsoft 365 · not on trustpilot.com 12/20
- OpenAI · not on trustpilot.com 11/20
- Meta Business Suite · not on trustpilot.com 10/20
- Apple Business 10/20
- Google Tag Manager · not on trustpilot.com 8/20
- Amazon Route 53 8/20
- nginx · not on trustpilot.com 8/20
- OneTrust 8/20
- PHP · not on trustpilot.com 7/20
- DocuSign 7/20
- Adobe · not on trustpilot.com 7/20
- Amazon CloudFront · not on trustpilot.com 6/20
- WordPress · not on trustpilot.com 6/20