Alternatives and competitors

Sites like IKEA

The 20 closest Home furniture retail alternatives to IKEA, ranked by what they actually offer, and the 9 technologies behind it.

Looking for an alternative to IKEA? The closest matches are Wayfair, OTTO and Матрасы, диваны, кровати и другие товары для здорового сна в Москве. Официальный сайт ASKONA.. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
10 ms

01 · Entity

About IKEA

IKEA ikea.com

Hej! Welcome to IKEA Global

Furniture, home accessories, design ideas and inspiration for big dreams and small budgets. A better everyday life begins at home!

Wikidata: Swedish multinational furniture store chain

Top 1K · #639 English 9 technologies Crawled Nov 6, 2026
Visit IKEA

Summary by Claude

Global site of IKEA, the Swedish retailer that designs and sells ready-to-assemble furniture, kitchens, storage, textiles and home accessories, with links to country stores plus design inspiration and product stories.

Who it’s for
Households and consumers furnishing homes
Business model
Retail product sales

02 · Embedding space

Competitor map

Each alternative by how close its vector is to IKEA’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

CdiscountNextH&MblocketJohn LewisRakuten GroupThe Home DepotLeroy MerlinOTTOWayfair

03 · Nearest neighbours

Alternatives to IKEA

Thumbs up if it’s a real alternative to IKEA, thumbs down if it isn’t.

Only in English
  1. 01
    Wayfair wayfair.com Top 10K English

    Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More

    Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.

  2. 02
    OTTO otto.de Top 1K German

    OTTO - Mode, Möbel & Technik » Zum Online-Shop

    OTTO Online-Shop » Viele Marken ✓ Tolle Angebote ✓ Top Service » Ratenkauf ✓ Kauf auf Rechnung ✓ Altgeräte-Mitnahme ✓ Aufbauservice ✓ Jetzt shoppen!

  3. 03

    АСКОНА - Матрасы, диваны, кровати и другие товары для здорового сна в Москве. Официальный сайт ASKONA.

    Официальный сайт и интернет магазин АСКОНА. Купить матрасы, кровати, мебель для спальни и товары для сна от производителя с доставкой в Москве и РФ.

  4. 04
    Leroy Merlin leroymerlin.fr Top 10K English

    leroymerlin.fr

    French home improvement and gardening retailer

  5. 05
    The Home Depot homedepot.com Top 1K

    American multinational home improvement supplies retailing company

  6. 06
    Rakuten Group rakuten.co.jp Top 1K Japanese

    【楽天市場】Shopping is Entertainment! : インターネット最大級の通信販売、通販オンラインショッピングコミュニティ

    楽天市場はインターネット通販が楽しめる総合ショッピングモール。楽天ポイントがどんどん貯まる!使える!毎日お得なクーポンも。食品から家電、ファッション、ベビー用品、コスメまで、充実の品揃え。

  7. 07
    John Lewis johnlewis.com Top 10K English

    John Lewis & Partners | Never Knowingly Undersold

    Proudly shaping British life for over 150 years, John Lewis blends timeless tradition with modern living across homeware, fashion, and technology. Discover the difference today.

  8. 08
    blocket blocket.se Top 10K Swedish

    Nytt och begagnat, köp och sälj på Blocket – alltid en bra affär

    På Blocket kan du köpa och sälja allt mellan himmel och jord, oavsett pris eller storlek. Vi hjälper dig att hitta den perfekta begagnade soffan eller köpa din drömbil.

  9. 09
    VseInstrumenti.ru vseinstrumenti.ru Top 10K

    Russian chain of shops and pick-up points of tools

  10. 10
    H&M hm.com Top 1K

    Swedish multinational clothing-retail company

  11. 11
    Next next.co.uk Top 10K

    British retailer

  12. 12
    Cdiscount cdiscount.com Top 10K

    Cdiscount

    Cdiscount : Meuble, Déco, High Tech, Bricolage, Jardin, Sport | Livraison gratuite à partir de 10€ | Paiement sécurisé | 4x possible | Retour simple et rapide | E-commerçant français, des produits et services au meilleur prix.

  13. 13
    Sinsay sinsay.com Top 10K English

    Select your country - Sinsay - Great fashion, Great prices!

    Welcome to Sinsay online store. Your place to shop women, men and kids fashion. Choose your country and enjoy great fashion at great prices!

  14. 14
    Tori.fi tori.fi Top 10K Finnish

    Tori.fi - Osta ja myy helposti uutta ja käytettyä

    Torista löydät parhaat diilit ja myyt helposti kaiken ylimääräisen. Ilmainen ilmoitus, nopeat kaupat! Tutustu ja tee löytöjä jo tänään!

  15. 15
    walmart.com.mx Top 10K Spanish

    El Fin Irresistible 2026 | Ofertas y Meses Sin Intereses Walmart

    Descubre El Fin Irresistible 2026 en Walmart México y aprovecha ofertas en miles de productos con meses sin intereses en tecnología, hogar, línea blanca y más.

  16. 16
    Thalia thalia.de Top 10K German

    Sicherheits-Check

    German book retail company

  17. 17
    Alza.cz alza.cz Top 10K

    Alza.cz

    Czech e-commerce company

  18. 18
    Nordstrom nordstrom.com Top 10K

    American chain of luxury department stores

  19. 19
    Zappos zappos.com Top 10K English

    Shoes, Sneakers, Boots, & Clothing + FREE SHIPPING | Zappos.com

    Fast, FREE shipping on just-landed sneakers, boots, heels & more from your favorite brands. Now that's a win.

  20. 20
    Louis Vuitton louisvuitton.com Top 10K

    LOUIS VUITTON

    French fashion house and luxury retail company

Ranked by score: the cosine similarity of each site’s vector to ikea.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones IKEA uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What IKEA is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

JavaScript frameworks
  • Astro page source: <astro-island
Cookie consent
  • OneTrust page source: cdn.cookielaw.org
Monitoring
  • Sentry page source: browser.sentry-cdn.com
CDN
Email hosting
  • Microsoft 365 TXT v=spf1 include:_spf.ikea.com include:spf.protection.outlook.com -all
SaaS tools (verified in DNS)
  • Adobe TXT adobe-sign-verification=cedca323afb86422862e301984996075
  • Apple Business TXT apple-domain-verification=z2IPRZRTU1JvIXzc
  • Google Search Console TXT google-site-verification=snjavwy-fZltgk9KvcOEe73VKX2FVg7YbdH1_GDU9iY
  • OpenAI TXT openai-domain-verification=dv-ruk8aBZomN7tKPUudFE6f4xB

Stack changes

No changes yet. Each new crawl is compared with the last one, and what IKEA adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler