Alternatives and competitors
Sites like pubmatic.com
The 20 closest sell-side ad tech alternatives to pubmatic.com, ranked by what they actually offer, and the 8 technologies behind it.
Looking for an alternative to pubmatic.com? The closest matches are AdMatic, trustedstack.com and 33Across. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.
- Neighbours
- k = 20
- Sites searched
- 4,032
- Vector
- 384-d
- Query
- 16 ms
01 · Entity
About pubmatic.com
pubmatic.com
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Summary by Claude
PubMatic provides a sell-side advertising technology platform that lets publishers and app developers sell digital ad inventory programmatically through real-time auctions and private marketplaces.
- Who it’s for
- Digital publishers, app developers and advertisers
- Business model
- Transaction fees on ad spend
02 · Embedding space
Competitor map
Each alternative by how close its vector is to pubmatic.com’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.
similarity × popularity
03 · Nearest neighbours
Alternatives to pubmatic.com
Thumbs up if it’s a real alternative to pubmatic.com, thumbs down if it isn’t.
- 01
AdMatic GmbH – AI-Driven Advertising | Human-Centric Results
Very close cos 0.942 - 02
Advertising Technology Company
Advertising Technology Company
Very close cos 0.915 - 03
Publisher monetization company
Very close cos 0.908 - 04
Publisher Ad Tech Platform — Control Your Programmatic Stack | Aditude
One platform. Complete control. Aditude unifies ad serving, intelligence, and demand for enterprise publishers ready to maximize revenue at scale.
Very close cos 0.906 - 05
Mobile App Monetization | Verve
Grow your in-app revenue with premium demand and high-impact ad experiences from the highest brand and performance bidders.
Very close cos 0.904 - 06
Buzzoola - innovative technologies for brands, publishers and ad platforms.
Ad Exchange with fast connection and access to the largest DSPs and SSPs. Programmatic buying of traffic from direct publishers on Web, In-App and Smart TV.
Very close cos 0.905 - 07
Admixer | Full-Stack Programmatic AdTech Solutions
Admixer is a global AdTech vendor that provides digital advertising products and services for Publishers, Brands and Advertising Agencies
Very close cos 0.904 - 08
Media.net | The Sell Side Platform for Greater Outcomes
We help brands and publishers leverage the best of programmatic, to achieve their goals across every screen.
Very close cos 0.904 - 09
ConnectAd – The Independent European SSP
Very close cos 0.903 - 10
Magnite - The Largest Independent Sell-Side Advertising Company
The world's top publishers trust Magnite to help them drive more advertising revenue across every channel and format, including CTV.
Very close cos 0.902 - 11
Maximize Ad Performance with SSP & DSP Solutions | CPMStar
Discover CPMStar, the leading advertising technology platform offering innovative solutions like SSP for Publishers, Managed DSP, and Integrated Marketing Services. Maximize your ROI with us.
Very close cos 0.902 - 12
AdMaster | AI Advertising Platform
AdMaster: Bring your brands into the real lives of 2 billion users via AI.
Very close cos 0.902 - 13
Kueez | The Growth Platform for Modern Publishers
Kueez helps the world's leading publishers build new revenue streams, grow audiences and maximize monetization.
Very close cos 0.899 - 14
Home - AdsWizz
Publisher Solutions We have created a comprehensive technology stack that includes dynamic ad insertion, campaign management, yield optimization and a programmatic selling platform. We enable publishers to optimize revenue and manage multiple demand sources, all while preserving a relevant, positive listening experience.https://www.linkedin.com/company/adswizz-com/
Very close cos 0.897 - 15
Krush Media | Programmatic Advertising & Publisher Monetization
Execute powerful programmatic advertising campaigns across CTV, mobile, desktop, display, and video while maximizing publisher revenue through advanced monetization technology and expert support.
Very close cos 0.896 - 16
BidMachine. Fastest Growing Mobile Ad Exchange
Trusted by top apps, DSPs, and agencies, BidMachine delivers real results at scale.
Very close cos 0.897 - 17
The Agentic Advertising Platform | Optable
Unlock ad revenue with agentic solutions. Optable is the privacy-preserving identity, activation, and collaboration platform for advertising.
Very close cos 0.896 - 18
Ezoic — Grow on the open web
Billions of people visit premium websites and web apps every day. Ezoic puts your brand in front of them with bidsystem.ai.
Close cos 0.894 - 19
Build, manage, & optimize real-time apps at scale | PubNub
Power your real-time app with PubNub - the world's largest pub/sub network. Scale to 3 trillion API calls/month, with <30ms global delivery. Start building now!
Very close cos 0.894 - 20
Seamless programmatic server-side connections | Nexx360
Make the most out of your AdStack and shape your success through seamless connections with Nexx360’s cloud-based technology.
Very close cos 0.895
Ranked by score: the cosine similarity of each site’s vector to pubmatic.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones pubmatic.com uses too. Votes and comments come from visitors and don’t change the ranking.
04 · Fingerprints
Technology
What pubmatic.com is built with, and what its closest competitors use, from its homepage’s code and its DNS records.
Built with
- Live chat & support
- Zendesk TXT v=spf1 ip4:18.200.1.103 ip4:52.8.26.248 ip4:162.248.17.59 ip4:74.199.…
- CDN
- Amazon CloudFront header x-amz-cf-id: xYeNTKdU5gJqRfcDu8XFIwceuZwBurUFf18QXnzibeZ74G5URJMCzw==
- Email hosting
- Microsoft 365 MX pubmatic-com.mail.protection.outlook.com
- DNS hosting
- NS1 NS dns3.p01.nsone.net
- SaaS tools (verified in DNS)
- Atlassian TXT atlassian-domain-verification=vM2JC9kWhVtDdMtu/qOP/i9ECeHbdGIisRnqys4…
- Google Search Console TXT google-site-verification=4x3AESePyWUn3Fyfirac5BT57SUokyyYZhdZ331OmpQ
- Notion TXT notion-domain-verification=19jpcRd8mRVJtv6Hn97ddyBJ5GBR2SPJbT7ti3W5wvk
- Salesforce TXT v=spf1 ip4:18.200.1.103 ip4:52.8.26.248 ip4:162.248.17.59 ip4:74.199.…
Stack changes
No changes yet. Each new crawl is compared with the last one, and what pubmatic.com adds or drops shows up here.
What competitors use
Across the 20 closest sites.
- Google Search Console 17/20
- Google Workspace · not on pubmatic.com 14/20
- Cloudflare · not on pubmatic.com 12/20
- Google Fonts · not on pubmatic.com 11/20
- Google Tag Manager · not on pubmatic.com 9/20
- jQuery · not on pubmatic.com 9/20
- PHP · not on pubmatic.com 9/20
- WordPress · not on pubmatic.com 9/20
- HubSpot · not on pubmatic.com 9/20
- Cloudflare DNS · not on pubmatic.com 7/20
- Google Analytics · not on pubmatic.com 7/20
- Microsoft 365 7/20
- Atlassian 6/20
- Apple Business · not on pubmatic.com 5/20
- React · not on pubmatic.com 5/20
- OpenAI · not on pubmatic.com 5/20