Alternatives and competitors

Sites like Matomo

The 20 closest web analytics software alternatives to Matomo, ranked by what they actually offer, and the 14 technologies behind it.

Looking for an alternative to Matomo? The closest matches are Plausible Analytics, Statcounter and DataDome. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
15 ms

01 · Entity

About Matomo

Matomo matomo.org

Privacy-first analytics you can trust - Analytics Platform - Matomo

Popular analytics tools can miss up to 40% of traffic. Matomo delivers accurate, GDPR-compliant analytics with full data ownership in a platform teams can set up in minutes.

Wikidata: free software web analytics system

Top 10K · #2,667 English 14 technologies Crawled Nov 6, 2026
Visit Matomo

Summary by Claude

Matomo is an open-source web analytics application, available self-hosted on-premise or as a cloud service, that tracks website and app visits with a focus on privacy, GDPR compliance and data ownership.

Who it’s for
Website owners, marketers, enterprises and public sector organisations
Business model
Cloud hosting subscriptions and paid plugins/support

02 · Embedding space

Competitor map

Each alternative by how close its vector is to Matomo’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

Garante PrivacyDrupalHugging FaceWordPress.comWordPressAmplitudeFlurryDataDomeStatcounterPlausible Analytics

03 · Nearest neighbours

Alternatives to Matomo

Thumbs up if it’s a real alternative to Matomo, thumbs down if it isn’t.

Only in English
  1. 01
    Plausible Analytics plausible.io Top 10K English

    Plausible Analytics | Simple, privacy-friendly Google Analytics alternative

    Plausible is a lightweight and open-source Google Analytics alternative. Your website data is 100% yours and the privacy of your visitors is respected.

  2. 02
    Statcounter statcounter.com Top 10K

    Web Analytics Made Easy - Statcounter

    StatCounter is a simple but powerful real-time web analytics service that helps you track, analyse and understand your visitors so you can make good decisions to become more successful online.

  3. 03
    DataDome datadome.co Top 10K English

    datadome.co

    cybersecurity company

  4. 04
    Flurry flurry.com Top 1K English

    Flurry | Mobile App Analytics Platform for Android & iOS

    Flurry is a mobile app analytics platform for Android & iOS that empowers product, development and growth experts to build better apps that users love.

  5. 05
    Amplitude amplitude.com Top 1K English

    Amplitude | A new era for product teams

    From analytics to feedback to code, Amplitude brings AI into every step of building self-improving products. Start free with 2M events per month.

  6. 06
    WordPress wordpress.org Top 100 English

    Blog Tool, Publishing Platform, and CMS | WordPress.org

    Open source software which you can use to easily create a beautiful website, blog, or app.

  7. 07
    OpenStreetMap openstreetmap.org Top 1K English

    OpenStreetMap

    OpenStreetMap is a map of the world, created by people like you and free to use under an open license.

  8. 08
    WordPress.com wordpress.com Top 100 English

    WordPress.com: Everything You Need to Build Your Website

    Create your WordPress website with built-in hosting, premium themes, and powerful tools. No technical setup required. Start building today—free plan available.

  9. 09
    Hugging Face huggingface.co Top 10K

    Hugging Face – The AI community building the future.

    We’re on a journey to advance and democratize artificial intelligence through open source and open science.

  10. 10
    Drupal drupal.org Top 10K English

    Client Challenge

    free and open-source web content management system

  11. 11
    iubenda iubenda.com Top 10K English

    Compliance Solutions for Websites, Apps and Organizations | iubenda

    iubenda is your 360° compliance solution for global data privacy laws. Privacy policy generator, cookie consent management, ROPA, Terms and more.

  12. 12
    Garante Privacy garanteprivacy.it Top 10K Italian

    Home - Garante Privacy

    Italian administrative authority

  13. 13
    New Relic newrelic.com Top 1K English

    AI-powered Observability

    New Relic is an AI-powered observability platform that correlates your telemetry across your entire stack, so you can isolate the root cause and reduce MTTR.

  14. 14
    Laravel laravel.com Top 10K English

    Laravel - The clean stack for Artisans and agents

    Laravel is a framework for building modern web apps and AI agents. Expressive syntax, built-in tools, and everything you need to ship fast.

  15. 15
    phpMyAdmin phpmyadmin.net Top 10K English

    phpMyAdmin

    database administration tool

  16. 16
    Infomaniak SA infomaniak.com Top 10K English

    Control your data governance with an independent cloud. Solutions hosted in the heart of Europe, designed to protect your confidentiality.

  17. 17
    RustDesk rustdesk.com Top 10K English

    RustDesk: Open-Source Remote Desktop with Self-Hosted Server Solutions

    RustDesk is open-source remote desktop software for your own self-hosted server, a TeamViewer and AnyDesk alternative for Windows, macOS, Linux and Android.

  18. 18
    datadoghq.com Top 1K English

    Cloud Monitoring as a Service | Datadog

    See inside any stack, any app, at any scale, anywhere.

  19. 19
    Semrush semrush.com Top 10K English

    Semrush: Your Unfair Advantage for Growing Brand Visibility

    Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.

  20. 20
    MapQuest mapquest.com Top 10K English

    company owned by System1

Ranked by score: the cosine similarity of each site’s vector to matomo.org’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Matomo uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What Matomo is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

CMS
JavaScript libraries
  • jQuery asset https://matomo.org/wp-includes/js/jquery/jquery.min.js?ver=3.7.1
CSS & UI
  • Font Awesome asset https://matomo.org/wp-content/plugins/elementor/assets/lib/font-awesome/webfonts/fa-solid…
Analytics
  • Matomo page source: _paq.push(
Advertising
Marketing automation
  • HubSpot TXT v=spf1 include:spf.protection.outlook.com include:_spf.alwaysdata.com…
Cookie consent
CDN
  • Amazon CloudFront header x-amz-cf-id: jEVrjTZRv_8bcyvlxa6ACl5b4ntl5G8uls5gZWr8GY0jr-fFTVOKsQ==
Web servers
Languages & backends
  • PHP implied by WordPress (page source: /wp-content/)
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Atlassian TXT atlassian-domain-verification=M0nlYa9s3/Rq/yjkvft8qrZwX5l8I+72RXK+mh7…
  • OpenAI TXT openai-domain-verification=dv-2ZeMsWvHS7133e1AzKxbcjjQ

Stack changes

No changes yet. Each new crawl is compared with the last one, and what Matomo adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler