Alternatives and competitors
Sites like Aviva
The 20 closest insurance alternatives to Aviva, ranked by what they actually offer, and the 9 technologies behind it.
Looking for an alternative to Aviva? The closest matches are Prudential plc, legalandgeneralgroup.com and Allianz. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.
- Neighbours
- k = 20
- Sites searched
- 4,032
- Vector
- 384-d
- Query
- 23 ms
01 · Entity
About Aviva
Summary by Claude
Corporate site of Aviva plc, a British multinational insurer providing general insurance, life insurance, pensions, savings and investment products in the UK, Ireland and Canada.
- Who it’s for
- Investors, customers, and job seekers
- Business model
- Insurance premiums and investment fees
02 · Embedding space
Competitor map
Each alternative by how close its vector is to Aviva’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.
similarity × popularity
03 · Nearest neighbours
Alternatives to Aviva
Thumbs up if it’s a real alternative to Aviva, thumbs down if it isn’t.
We can’t read aviva.com’s homepage (bot protection page), so it’s compared on what Wikidata and Wikipedia say about it.
- 01
We are Partners and Protectors | Prudential plc
Prudential plc has been a trusted partner for over 175 years, helping individuals and families in Asia and Africa protect their health, wealth, and future.
Very close cos 0.902 - 02 Very close cos 0.900
- 03
European multinational insurance and financial services corporation
Close cos 0.888 - 04 Close cos 0.887
- 05
AXA's Corporate Website | AXA
Present in 52 countries, AXA's 156,000 employees and distributors are committed to serving our +92 million clients across the major business lines of Property-Casualty insurance and Life & Health.
Close cos 0.885 - 06 Close cos 0.880
- 07
Retirement, Investments, and Insurance | Principal
Let’s keep your finances simple. Insure what you have. Invest when you’re ready. Retire with confidence.
Close cos 0.880 - 08
第一生命保険株式会社
第一生命保険の公式ホームページです。一生涯のパートナーとしてあなたに最適な保険商品をご提案。ご契約者向けのサービスも充実しています。
Close cos 0.876 - 09
Annuities, Insurance, and Retirement Solutions | Global Atlantic
Explore annuities, insurance, and retirement solutions from Global Atlantic, designed to help individuals and institutions achieve long-term financial security.
Close cos 0.876 - 10
American life insurance company
Close cos 0.875 - 11
American insurance and financial services company
Close cos 0.873 - 12
BBC - Home
The best of the BBC, with the latest news and sport headlines, weather, TV & radio highlights and much more from across the whole of BBC Online.
Close cos 0.872 - 13
Home | Munich Re
Munich Re is a leading global provider of reinsurance, primary insurance and insurance-related risk solutions.
Close cos 0.869 - 14
Corporate website - Mapfre
Welcome to Mapfre's corporate portal: institutional information, corporate governance, sustainability, and commitment to transparency
Close cos 0.869 - 15
中国平安保险集团官网_平安保险·平安车险·平安健康险·平安信用卡·投资理财一站式服务
中国平安是国内金融牌照最齐全的金融服务集团,提供车险、健康险、寿险、贷款、信用卡、投资理财等综合金融服务。全国客服热线95511,为您提供7×24小时专业服务。
Close cos 0.868 - 16
American insurance company
Close cos 0.866 - 17
Liberty Mutual
9th Largest global property and casualty insurer 2025 gross written premium
Close cos 0.864 - 18
Banque & Assurances - Crédit Agricole
Découvrez les offres et services du Crédit Agricole : compte bancaire, assurance-vie, épargne, placement, retraite, habitation, prévoyance, crédit conso ou auto, crédit immobilier…
- Apple Business
- Google Search Console
- Adobe Experience Manager
- Akamai Edge DNS
- Apache HTTP Server
- Meta Business Suite
Close cos 0.866 - 19
insurance company
Close cos 0.862 - 20 home.barclays English
Barclays Group corporate website | Barclays
Barclays is a British universal bank. Our businesses include consumer banking, as well as a top-tier, global corporate and investment bank.
- Google Search Console
- OneTrust
- Adobe Experience Manager
- Adobe Experience Platform Tags
- Akamai Edge DNS
- Bing Webmaster Tools
Close cos 0.862
Ranked by score: the cosine similarity of each site’s vector to aviva.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Aviva uses too. Votes and comments come from visitors and don’t change the ranking.
04 · Fingerprints
Technology
What Aviva is built with, and what its closest competitors use, from its homepage’s code and its DNS records.
Built with
- Cookie consent
- OneTrust TXT onetrust-domain-verification=1befb26e50ba40adbedbb07f9b2d4a88
- SaaS tools (verified in DNS)
- Adobe TXT adobe-idp-site-verification=8e2a9ed41d770e4c71eb5252751ea991ff587ac36…
- Apple Business TXT apple-domain-verification=nqZaaowQkYIVRUXX
- Atlassian TXT atlassian-domain-verification=JcXFQTaY5jVvBQN5g2/3zM5fqlLW0O4fiGOF4G3…
- DocuSign TXT docusign=12eda264-c343-4aa5-a1d7-a83943cd4058
- GlobalSign TXT globalsign-domain-verification=mzKnEyZchp08ga5UeCZfFM7FdAhuAWaTWyrRl7…
- Google Search Console TXT google-site-verification=VcEwZhQNUOh4ypPrQbHNuo8JXH1dRDx2yq3tZPz3VS8
- Miro TXT miro-verification=c315ababff34340a41c01c144fec455c983c8ba6
- OpenAI TXT openai-domain-verification=dv-4ShTOR0sgGisea7LpOTRytY2
Stack changes
No changes yet. Each new crawl is compared with the last one, and what Aviva adds or drops shows up here.
What competitors use
Across the 20 closest sites.
- Google Search Console 16/20
- Atlassian 14/20
- Adobe 12/20
- Microsoft 365 · not on aviva.com 11/20
- OneTrust 11/20
- Apple Business 11/20
- Proofpoint · not on aviva.com 7/20
- Akamai Edge DNS · not on aviva.com 6/20
- DocuSign 6/20
- Adobe Experience Manager · not on aviva.com 5/20
- GlobalSign 5/20
- Meta Business Suite · not on aviva.com 5/20
- OpenAI 5/20
- Fastly · not on aviva.com 4/20
- Google Tag Manager · not on aviva.com 4/20
- Imperva · not on aviva.com 4/20