Alternatives and competitors

Sites like Amazon

The 20 closest e-commerce marketplace alternatives to Amazon, ranked by what they actually offer, and the 6 technologies behind it.

Looking for an alternative to Amazon? The closest matches are Magazine Luiza, Shopee and OLX. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
15 ms

01 · Entity

About Amazon

Amazon amazon.com.br

Wikidata: American multinational technology company

Top 1K · #873 English 6 technologies Crawled Nov 6, 2026
Visit Amazon

Summary by Claude

Brazilian storefront of Amazon, selling a wide range of consumer products online from Amazon and third-party sellers, with Prime membership, Kindle e-books and delivery across Brazil.

Who it’s for
Online shoppers in Brazil
Business model
Retail sales, marketplace seller fees, Prime subscriptions

02 · Embedding space

Competitor map

Each alternative by how close its vector is to Amazon’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

WishBig CartelWalmartZapposFnacetsy.comTakealot.comShopeeeBayOLX

03 · Nearest neighbours

Alternatives to Amazon

Thumbs up if it’s a real alternative to Amazon, thumbs down if it isn’t.

Only in English

We can’t read amazon.com.br’s homepage (too little text on the homepage), so it’s compared on what Wikidata and Wikipedia say about it.

  1. 01
    OLX olx.com.br Top 10K English

    online marketplace

  2. 02
    eBay ebay.com Top 1K English

    Error Page | eBay

    American multinational internet corporation that manages eBay.com

  3. 03
    Shopee shopee.com Top 10K English

    Leading Online Shopping Platform In Southeast Asia & Taiwan | Shopee

    Shopee is the leading e-commerce online shopping platform in Southeast Asia and Taiwan. It provides customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee has a wide selection of product categories ranging from consumer electronics to home & living, health & beauty, baby & toys, fashion and fitness equipment.

  4. 04
    Takealot.com takealot.com Top 10K English

    South African e-commerce company

  5. 05
    etsy.com Top 1K English

    etsy.com

    American e-commerce company

  6. 06
    Fnac fnac.com Top 10K English

    fnac.com

    French multinational electronics store chain

  7. 07
    Zappos zappos.com Top 10K English

    Shoes, Sneakers, Boots, & Clothing + FREE SHIPPING | Zappos.com

    Fast, FREE shipping on just-landed sneakers, boots, heels & more from your favorite brands. Now that's a win.

  8. 08
    Walmart walmart.com Top 1K English

    Walmart | Save Money. Live better.

    Shop Walmart.com today for Every Day Low Prices. Join Walmart+ for unlimited free delivery from your store & free shipping with no order minimum. Start your free 30-day trial now!

  9. 09
    Big Cartel bigcartel.com Top 10K English

    Free, Easy Online Stores for Artists & Small Businesses

    Start your free online store & scale as you grow. Easily manage your e-commerce business. Join a community of artists & small businesses.

  10. 10
    Wish wish.com English

    Wish | Shop and Save

    Discover affordable items for your home and life needs. Enjoy our money back guarantee, frequent discounts, flat rate shipping (select markets), and more.

  11. 11
    Wayfair wayfair.com Top 10K English

    Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More

    Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.

  12. 12
    Hepsiburada hepsiburada.com Top 10K English

    Hepsiburada | Güvenlik

    Internet shopping site

  13. 13
    Barnes & Noble barnesandnoble.com Top 10K English

    Verifying your connection...

    American book retailer

  14. 14
    Newegg newegg.com Top 10K English

    American online electronics retailer

  15. 15
    Flipkart flipkart.com Top 1K English

    Online Shopping Site for Mobiles, Electronics, Furniture, Grocery, Lifestyle, Books & More. Best Offers!

    India's biggest online store for Mobiles, Fashion (Clothes/Shoes), Electronics, Home Appliances, Books, Home, Furniture, Grocery, Jewelry, Sporting goods, Beauty & Personal Care and more! Find the largest selection from all brands at the lowest prices in India. Payment options - COD, EMI, Credit card, Debit card & more.

  16. 16
    Empik empik.com Top 10K English

    Polish retail company

  17. 17
    bandcamp.com Top 1K English

    Client Challenge

    American online music distributor

  18. 18
    Zazzle zazzle.com Top 10K English

    Uh-oh! Something doesn't look right.

    platform for building online shops

  19. 19
    Bookshop.org bookshop.org Top 10K English

    book e-commerce website

  20. 20
    Shopify shopify.com Top 1K English

    Shopify: The All-in-One Commerce Platform for Businesses - Shopify

    Try Shopify free. Build or grow your business fast with AI. Get more than ecommerce software with tools to manage every part of your business.

Ranked by score: the cosine similarity of each site’s vector to amazon.com.br’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Amazon uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What Amazon is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

CDN
  • Amazon CloudFront header x-amz-cf-id: nXxMQB5tgeAdbhZqIlp_rrMwSUteSMP8gDbQwl4_dV1a8OVqi94fyQ==
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Canva TXT canva-site-verification=qQpCCrwKR-xJP6zCUYDr9Q
  • Google Search Console TXT google-site-verification=rZsTppH1Nyf4Si2dQxL-wwoyhHzlPXQqJQ022K6ZDT4
  • Meta Business Suite TXT facebook-domain-verification=vuc919xxsqicebwhb1vwivljnpo8wn

Stack changes

No changes yet. Each new crawl is compared with the last one, and what Amazon adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler