Alternatives and competitors
Sites like Amazon
The 20 closest e-commerce marketplace alternatives to Amazon, ranked by what they actually offer, and the 6 technologies behind it.
Looking for an alternative to Amazon? The closest matches are Magazine Luiza, Shopee and OLX. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.
- Neighbours
- k = 20
- Sites searched
- 4,032
- Vector
- 384-d
- Query
- 26 ms
01 · Entity
About Amazon
Amazon amazon.com.br
Wikidata: American multinational technology company
Summary by Claude
Brazilian storefront of Amazon, selling a wide range of consumer products online from Amazon and third-party sellers, with Prime membership, Kindle e-books and delivery across Brazil.
- Who it’s for
- Online shoppers in Brazil
- Business model
- Retail sales, marketplace seller fees, Prime subscriptions
02 · Embedding space
Competitor map
Each alternative by how close its vector is to Amazon’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.
similarity × popularity
03 · Nearest neighbours
Alternatives to Amazon
Thumbs up if it’s a real alternative to Amazon, thumbs down if it isn’t.
We can’t read amazon.com.br’s homepage (too little text on the homepage), so it’s compared on what Wikidata and Wikipedia say about it.
- 01
Brazilian retail company
Very close cos 0.936 - 02
Singaporean e-commerce company
Very close cos 0.931 - 03
online marketplace
Very close cos 0.927 - 04
Mercado Libre - Envíos Gratis en el día
Compre productos con Envío Gratis en el día en Mercado Libre. Encuentre miles de marcas y productos a precios increíbles.
Very close cos 0.916 - 05
bol
webshop in the Netherlands
Very close cos 0.914 - 06
Error Page | eBay
American multinational internet corporation that manages eBay.com
Very close cos 0.911 - 07
Netshoes
Very close cos 0.907 - 08
South African e-commerce company
Very close cos 0.903 - 09
E-commerce company Saudi
Very close cos 0.903 - 10
etsy.com
American e-commerce company
Very close cos 0.904 - 11
Mercado Livre Brasil - Frete Grátis no mesmo dia
Compre produtos com Frete Grátis no mesmo dia no Mercado Livre Brasil. Encontre milhares de marcas e produtos a preços incríveis.
Very close cos 0.904 - 12
fnac.com
French multinational electronics store chain
Very close cos 0.902 - 13
Black Friday - 2026: Electrocasnice mici
Romanian online retailer
Very close cos 0.903 - 14
Shoes, Sneakers, Boots, & Clothing + FREE SHIPPING | Zappos.com
Fast, FREE shipping on just-landed sneakers, boots, heels & more from your favorite brands. Now that's a win.
Very close cos 0.902 - 15
Chinese online marketplace owned by PDD Holdings
Very close cos 0.903 - 16
ERROR: The request could not be satisfied
online marketplace
Very close cos 0.904 - 17
Walmart | Save Money. Live better.
Shop Walmart.com today for Every Day Low Prices. Join Walmart+ for unlimited free delivery from your store & free shipping with no order minimum. Start your free 30-day trial now!
Very close cos 0.900 - 18
Free, Easy Online Stores for Artists & Small Businesses
Start your free online store & scale as you grow. Easily manage your e-commerce business. Join a community of artists & small businesses.
Very close cos 0.901 - 19
Russian online marketplace
Very close cos 0.901 - 20
Indonesian e-commerce company
Very close cos 0.900
Ranked by score: the cosine similarity of each site’s vector to amazon.com.br’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Amazon uses too. Votes and comments come from visitors and don’t change the ranking.
04 · Fingerprints
Technology
What Amazon is built with, and what its closest competitors use, from its homepage’s code and its DNS records.
Built with
- CDN
- Amazon CloudFront header x-amz-cf-id: nXxMQB5tgeAdbhZqIlp_rrMwSUteSMP8gDbQwl4_dV1a8OVqi94fyQ==
- Email hosting
- Microsoft 365 TXT MS=ms75478794|
- DNS hosting
- Amazon Route 53 NS ns-629.awsdns-14.net
- SaaS tools (verified in DNS)
- Canva TXT canva-site-verification=qQpCCrwKR-xJP6zCUYDr9Q
- Google Search Console TXT google-site-verification=rZsTppH1Nyf4Si2dQxL-wwoyhHzlPXQqJQ022K6ZDT4
- Meta Business Suite TXT facebook-domain-verification=vuc919xxsqicebwhb1vwivljnpo8wn
Stack changes
No changes yet. Each new crawl is compared with the last one, and what Amazon adds or drops shows up here.
What competitors use
Across the 20 closest sites.
- Google Search Console 19/20
- Google Workspace · not on amazon.com.br 12/20
- Meta Business Suite 11/20
- Microsoft 365 11/20
- Atlassian · not on amazon.com.br 10/20
- Apple Business · not on amazon.com.br 9/20
- Amazon Route 53 8/20
- GlobalSign · not on amazon.com.br 7/20
- OpenAI · not on amazon.com.br 7/20
- Miro · not on amazon.com.br 6/20
- Zendesk · not on amazon.com.br 6/20
- Amazon SES · not on amazon.com.br 6/20
- DocuSign · not on amazon.com.br 5/20
- Mailchimp · not on amazon.com.br 4/20
- Salesforce · not on amazon.com.br 4/20
- Cloudflare · not on amazon.com.br 4/20