Sites like Today

01 · Entity

About Today

Today today.com

Wikidata: American morning television program broadcast on NBC

Top 10K · #3,330 6 technologies Crawled Nov 6, 2026

Summary by Claude

Website of NBC's Today morning show, publishing news, lifestyle, food and recipes, health, parenting, entertainment and shopping articles alongside show video clips.

Who it’s for

General US adult audience, morning show viewers

Business model

Advertising and affiliate commerce

• lifestyle news media
• morning show video clips
• recipes
• shopping deals
• parenting advice
• health and wellness
• celebrity news
• Today show segments

02 · Embedding space

Competitor map

Each alternative by how close its vector is to Today’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

We can’t read today.com’s homepage (UND_ERR_CONNECT_TIMEOUT), so it’s compared on what Wikidata and Wikipedia say about it.

1. 01
   NBC News nbcnews.com Top 1K English

   NBC News - Breaking Headlines and Video Reports on World, U.S. and Local Angles | NBC News

   Go to NBCNews.com for breaking news, videos, and the latest top stories in world news, business, politics, health and pop culture.

   • Amazon SES
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Proofpoint
   • Adobe Experience Platform Tags

   0 say NBC News is a good alternative to Today 0 say NBC News isn’t a real alternative to Today

   Comment
   Very close cos 0.935
2. 02
   USA Today usatoday.com Top 1K English

   Latest World & National News & Headlines - USATODAY.com

   USA TODAY delivers current national and local news, sports, entertainment, finance, technology, and more through award-winning journalism, photos, and videos.

   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Adobe
   • Adobe Analytics
   • Amazon Publisher Services

   0 say USA Today is a good alternative to Today 0 say USA Today isn’t a real alternative to Today

   Comment
   Very close cos 0.925
3. 03
   NBC nbc.com Top 10K English

   NBC TV Network - Shows, Episodes, Schedule

   Watch full episodes of current and classic NBC shows online. Plus find clips, previews, photos and exclusive online features on NBC.com.

   • Atlassian
   • Google Search Console
   • Microsoft 365
   • Proofpoint
   • Adobe
   • Adobe Experience Platform Tags

   0 say NBC is a good alternative to Today 0 say NBC isn’t a real alternative to Today

   Comment
   Very close cos 0.922
4. 04
   ABC News abcnews.com Top 10K English

   ABC News - Breaking News, Latest News and Videos

   Your trusted source for breaking news, analysis, exclusive interviews, headlines, and videos at ABCNews.com

   • Atlassian
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Amazon CloudFront
   • Datadog RUM

   0 say ABC News is a good alternative to Today 0 say ABC News isn’t a real alternative to Today

   Comment
   Very close cos 0.912
5. 05
   NBC Sports nbcsports.com Top 10K English

   NBC Sports - news, scores, stats, rumors, videos, and more

   Stay up-to-date with the latest sports news and scores from NBC Sports.

   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Proofpoint
   • Adobe Experience Platform Tags
   • Akamai Edge DNS

   0 say NBC Sports is a good alternative to Today 0 say NBC Sports isn’t a real alternative to Today

   Comment
   Very close cos 0.913
6. 06
   CBS News cbsnews.com Top 1K English

   CBS News | Breaking News, Top Stories & Exclusive Coverage

   Stay informed on today's latest breaking news and exclusive scoops from CBS News. Follow current events in the U.S. and around the world, along with trending stories in politics, health and more key topics.

   • Atlassian
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Proofpoint
   • Amazon Publisher Services

   0 say CBS News is a good alternative to Today 0 say CBS News isn’t a real alternative to Today

   Comment
   Very close cos 0.911
7. 07
   CNN cnn.com Top 1K English

   Breaking News, Latest News and Videos | CNN

   View the latest news and breaking news today for U.S., world, weather, entertainment, politics and health at CNN.com.

   • Atlassian
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Adobe
   • Canva

   0 say CNN is a good alternative to Today 0 say CNN isn’t a real alternative to Today

   Comment
   Very close cos 0.909
8. 08
   n-tv n-tv.de Top 1K German

   Nachrichten, aktuelle Schlagzeilen und Videos - n-tv.de

   Nachrichten seriös, schnell und kompetent. Artikel und Videos aus Politik, Wirtschaft, Börse, Sport und aller Welt.

   • Amazon SES
   • Atlassian
   • Google Search Console
   • Microsoft 365
   • Bing Webmaster Tools
   • Brevo

   0 say n-tv is a good alternative to Today 0 say n-tv isn’t a real alternative to Today

   Comment
   Very close cos 0.907
9. 09
   CNBC cnbc.com Top 1K English

   International Business, World News & Global Stock Market Analysis

   CNBC International is the world leader for news on business, technology, China, trade, oil prices, the Middle East and markets.

   • Amazon SES
   • Google Search Console
   • Meta Business Suite
   • Microsoft 365
   • Proofpoint
   • Adobe

   0 say CNBC is a good alternative to Today 0 say CNBC isn’t a real alternative to Today

   Comment
   Very close cos 0.907
10. 10
    Lifehacker lifehacker.com Top 10K English

    Lifehacker | Do everything better

    Lifehacker is the ultimate authority on optimizing every aspect of your life. Do everything better.

    • Google Search Console
    • Chartbeat
    • Cloudflare
    • Cloudflare DNS
    • Comscore
    • DocuSign

    0 say Lifehacker is a good alternative to Today 0 say Lifehacker isn’t a real alternative to Today

    Comment
    Very close cos 0.907
11. 11
    American Broadcasting Company abc.com Top 10K English

    ABC Network - ABC.com

    Watch the ABC Shows online at abc.com. Get exclusive videos and free episodes.

    • Atlassian
    • Google Search Console
    • Microsoft 365
    • Adobe
    • Apple Business
    • Bing Webmaster Tools

    0 say American Broadcasting Company is a good alternative to Today 0 say American Broadcasting Company isn’t a real alternative to Today

    Comment
    Very close cos 0.904
12. 12
    Everyday Health everydayhealth.com Top 10K English

    Everyday Health: Trusted Medical Information, Expert Health Advice, News, Tools, and Resources

    Everyday Health inspires and empowers people to live their healthiest lives, every day, through trusted, medically reviewed information and expert health advice from the nation's leading healthcare providers and patient advocates. Learn more about health

    • Atlassian
    • Google Search Console
    • Amazon Publisher Services
    • Apple Business
    • GlobalSign
    • Google Ad Manager

    0 say Everyday Health is a good alternative to Today 0 say Everyday Health isn’t a real alternative to Today

    Comment
    Very close cos 0.906
13. 13
    Newsweek newsweek.com Top 10K English

    Newsweek - Latest Breaking News, US, World, Politics, Business, Tech and Videos.

    Newsweek provides in-depth analysis on news, world events, politics, business, tech, entertainment, healthcare, & trending videos. Subscribe for breaking news alerts!

    • Amazon SES
    • Atlassian
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Adobe

    0 say Newsweek is a good alternative to Today 0 say Newsweek isn’t a real alternative to Today

    Comment
    Very close cos 0.904
14. 14
    Bleacher Report bleacherreport.com Top 10K English

    Bleacher Report | Sports. Highlights. News. Now.

    Fan easier, fan faster and fan better with Bleacher Report. Keep up with the latest storylines, expert analysis, highlights and scores for all your favorite sports.

    • Atlassian
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Adobe
    • Apple Business

    0 say Bleacher Report is a good alternative to Today 0 say Bleacher Report isn’t a real alternative to Today

    Comment
    Very close cos 0.904
15. 15
    Vox vox.com Top 10K English

    Vox

    Vox is a general interest news site for the 21st century. Its mission: to help everyone understand our complicated world, so that we can all help shape it. In text, video and audio, our reporters explain politics, policy, world affairs, technology, culture, science, the climate crisis, money, health and everything else that matters. Our goal is to ensure that everyone, regardless of income or status, can access accurate information that empowers them.

    • Amazon SES
    • Google Search Console
    • Amazon Publisher Services
    • Apple Business
    • Fastly
    • Google Ad Manager

    0 say Vox is a good alternative to Today 0 say Vox isn’t a real alternative to Today

    Comment
    Very close cos 0.903
16. 16
    The Atlantic theatlantic.com Top 10K English

    Your access has been blocked – The Atlantic

    magazine and multi-platform publisher based in Washington, D.C.

    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Adobe
    • Cloudflare
    • GlobalSign

    0 say The Atlantic is a good alternative to Today 0 say The Atlantic isn’t a real alternative to Today

    Comment
    Very close cos 0.901
17. 17
    Page Six pagesix.com Top 10K English

    Page Six: Latest Celebrity News, Entertainment News & Gossip

    Your source for the latest celebrity news, entertainment headlines and celeb gossip, with exclusive stories, photos, video, and more.

    • Google Search Console
    • Proofpoint
    • Adobe Fonts
    • Bing Webmaster Tools
    • Comscore
    • Google Ad Manager

    0 say Page Six is a good alternative to Today 0 say Page Six isn’t a real alternative to Today

    Comment
    Very close cos 0.899
18. 18
    theScore thescore.com Top 10K English

    Sports Scores, News & Schedules | theScore

    Live sports scores, breaking news, schedules, and updates across the NFL, NBA, MLB, NHL, NCAAs and more. Stay up to date with every game on theScore.

    • Amazon SES
    • Atlassian
    • Google Search Console
    • Microsoft 365
    • Apple Business
    • Cloudflare

    0 say theScore is a good alternative to Today 0 say theScore isn’t a real alternative to Today

    Comment
    Very close cos 0.901
19. 19
    Dagbladet dagbladet.no Top 10K Norwegian Bokmål

    Nyheter i dag: Dagbladet med dagens nyheter 24 timer i døgnet

    Nyhetsnettsted med 1.2 millioner daglige lesere. Oppdateres døgnet rundt med nyheter fra inn- og utland, kultur, sport og underholdning.

    • Atlassian
    • Google Search Console
    • Meta Business Suite
    • Microsoft 365
    • Cloudflare
    • Cloudflare DNS

    0 say Dagbladet is a good alternative to Today 0 say Dagbladet isn’t a real alternative to Today

    Comment
    Very close cos 0.899
20. 20
    British Broadcasting Corporation bbc.com Top 1K English

    BBC Home | Breaking News, World News, US News, Sports, Business, Innovation, Climate, Culture, Travel, Video & Audio

    Visit BBC for trusted reporting on the latest world and US news, sports, business, climate, innovation, culture and much more

    • Atlassian
    • Google Search Console
    • Adobe
    • Bootstrap
    • DocuSign
    • Dropbox

    0 say British Broadcasting Corporation is a good alternative to Today 0 say British Broadcasting Corporation isn’t a real alternative to Today

    Comment
    Very close cos 0.898

Ranked by score: the cosine similarity of each site’s vector to today.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Today uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What Today is built with, and what its closest competitors use, from its homepage’s code and its DNS records.