Alternatives and competitors

Sites like Nielsen

The 20 closest audience measurement alternatives to Nielsen, ranked by what they actually offer, and the 24 technologies behind it.

Looking for an alternative to Nielsen? The closest matches are iSpot, OnAudience and Samba. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
10 ms

01 · Entity

About Nielsen

Nielsen nielsen.com

Nielsen | Audience Is Everything®

A global leader in media measurement, analytics and insights, Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide.

Wikidata: global information, data and measurement company

Top 10K · #2,255 English 24 technologies Crawled Nov 6, 2026
Visit Nielsen

Summary by Claude

Nielsen provides audience measurement data for TV, streaming, audio and digital media, along with media planning, advertising effectiveness analytics and Gracenote content metadata.

Who it’s for
Broadcasters, publishers, advertisers and agencies
Business model
Data licensing and subscriptions

02 · Embedding space

Competitor map

Each alternative by how close its vector is to Nielsen’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

JustWatchBazaarvoiceCadentColliderMediaMelonRotten TomatoesGemiusSambaOnAudienceiSpot

03 · Nearest neighbours

Alternatives to Nielsen

Thumbs up if it’s a real alternative to Nielsen, thumbs down if it isn’t.

Only in English
  1. 01
    iSpot ispot.tv Top 10K English

    iSpot: The New Standard for TV Ad Measurement

    Struggling to prove and optimize TV ad performance? Fast, accurate and actionable measurement across linear and streaming is the key to TV advertising success. Say hello to the new standard for TV ad measurement.

  2. 02
    OnAudience onaudience.com Top 10K English

    OnAudience: Global Data Provider

    OnAudience fuels digital campaigns and business solutions through high-quality data with global reach. Privacy-safe & GDPR-compliant data.

  3. 03
    Samba samba.tv Top 10K English

    Samba TV

    online service

  4. 04
    Gemius gemius.pl Top 10K English

    Gemius - Pomiar widowni internetowej, telewizyjnej, radiowej i reklamy zewnętrznej

    We are an international research and technology company providing digital and cross-media audience measurement and advanced marketing solutions.

  5. 05
    Rotten Tomatoes rottentomatoes.com Top 10K English

    Rotten Tomatoes: Movies | TV Shows | Movie Trailers | Reviews | Rotten Tomatoes

    Rotten Tomatoes, home of the Tomatometer, is the most trusted measurement of quality for Movies & TV. The definitive site for Reviews, Trailers, Showtimes, and Tickets

  6. 06
    MediaMelon mediamelon.com Top 10K English

    MediaMelon | Real-time analytics for streaming video

    See every viewing session in real time, find the cause of playback and ad problems in your logs, and run it as a service or in your own cloud. Trusted by Warner Bros. Discovery.

  7. 07
    Collider collider.com Top 10K English

    New Movie News, Movie Trailers & Upcoming Movie Reviews | Collider

    Stay up to date with new movie news, watch the latest movie trailers & get trusted reviews of upcoming movies & more from the team at Collider.

  8. 08
    Cadent cadent.com Top 10K English

    Cadent | Actually Intelligent Advertising

    Cadent connects brands, publishers & consumers through predictive AI that orchestrates outcomes on any platform, across any media, at any stage of the journey.

  9. 09
    Brand Metrics brandmetrics.com Top 10K English

    Home - Brand Metrics

  10. 10
    Bazaarvoice bazaarvoice.com Top 10K English

    Bazaarvoice | The UGC Platform for Authentic Shopper Experiences

    The leading UGC platform for authentic ratings, reviews, visual UGC, and review syndication that powers discovery, shopper trust, and higher ecommerce conversion.

  11. 11
    Billboard billboard.com Top 10K English

    Billboard – Music Charts, News, Photos & Video

    Music Charts, News, Photos & Video

  12. 12
    JustWatch justwatch.com Top 10K German

    JustWatch - The Streaming Guide

    All your streaming services in one app.

  13. 13
    Media.net media.net Top 1K English

    Media.net | The Sell Side Platform for Greater Outcomes

    We help brands and publishers leverage the best of programmatic, to achieve their goals across every screen.

  14. 14
    Consumer Reports consumerreports.org Top 10K English

    Product Reviews and Ratings, Buying Advice and Consumer Advocacy - Consumer Reports

    Get unbiased ratings and reviews for 10,000+ products and services from Consumer Reports, plus trusted advice and in-depth reporting on what matters most.

  15. 15
    Chartbeat chartbeat.com Top 10K English

    Chartbeat

    Chartbeat provides solutions combining instant real-time insights, rich engagement data, and powerful optimization tools for media publishers

  16. 16
    Triton Digital tritondigital.com Top 10K English

    Triton Digital | Leader for Digital Audio Advertising Solutions

    Maximize revenue and audience reach with Triton Digital, the leader in digital audio advertising solutions for podcasters, broadcasters, and music services.

  17. 17
    MovieWeb movieweb.com Top 10K English

    MovieWeb - Movie News, Trailers, Reviews, and Exclusives.

    The latest movie news, trailers, reviews, and more.

  18. 18
    Tidal tidal.com Top 10K English

    tidal.com

    subscription-based music streaming service

  19. 19
    CNET cnet.com Top 1K English

    CNET: Product reviews, advice, how-tos and the latest news - CNET

    Get full-length product reviews, the latest news, tech coverage, daily deals, and category deep dives from CNET experts worldwide.

  20. 20
    TV 2 Direkte tv2.no Top 10K Norwegian Bokmål

    Kåret til Årets Mediehus 2026

    TV 2 er Norges beste nettsted for nyheter, sport, underholdning, vær, tv-guide og video

Ranked by score: the cosine similarity of each site’s vector to nielsen.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Nielsen uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What Nielsen is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

CMS
JavaScript libraries
  • Alpine.js asset https://cdn.jsdelivr.net/npm/alpinejs@3.x.x/dist/cdn.min.js
  • jQuery asset https://cdnjs.cloudflare.com/ajax/libs/jquery/3.6.0/jquery.min.js
Fonts
Analytics
Tag managers
Cookie consent
  • OneTrust page source: cdn.cookielaw.org
A/B testing
CDN
  • cdnjs asset https://cdnjs.cloudflare.com/ajax/libs/jquery/3.6.0/jquery.min.js
  • jsDelivr asset https://cdn.jsdelivr.net/npm/@alpinejs/intersect@3.x.x/dist/cdn.min.js
Web servers
  • nginx header server: nginx
Languages & backends
  • PHP implied by WordPress (page source: /wp-content/)
Video
Email hosting
DNS hosting
SaaS tools (verified in DNS)
  • Adobe TXT adobe-idp-site-verification=d4250894cee614bbe020fa949280b0ad410c6b293…
  • Apple Business TXT apple-domain-verification=JTibV8tKhqrsFjn5
  • Atlassian TXT atlassian-domain-verification=sTb4hFWtIi5V/G7/I/PG5eYIA95YUMrC+ucuxck…
  • DocuSign TXT docusign=eff616df-1c79-4f17-a483-41df197156e0
  • GlobalSign TXT _globalsign-domain-verification=VvDpOdxqrg1tm5Pqkg2JSk9H5WqnI_O1VYhH7…
  • Google Search Console meta google-site-verification: bPdh6cvphxV-O-QpLdIxOsNO7kNm9hB02TY-Fx_cJD4
  • Meta Business Suite TXT facebook-domain-verification=sl8du0ke9guurybwg45jxj8i479ev7
  • Miro TXT miro-verification=bd31f86ea27054eddbcf39ef767cce5163f1d7dd

Stack changes

No changes yet. Each new crawl is compared with the last one, and what Nielsen adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler