Alternatives and competitors

Sites like Google

The 20 closest smart home devices alternatives to Google, ranked by what they actually offer, and the 10 technologies behind it.

Looking for an alternative to Google? The closest matches are TP-Link, Android and Philips Hue. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
8 ms

01 · Entity

About Google

Google nest.com

Google Home and Nest Smart Home Devices with Gemini

Shop our family of Google Home and Nest devices for a smarter, more proactive home, with help from Gemini. Explore outdoor and indoor cameras, video doorbells, smart home speaker and tv streaming devices to build a more helpful home

Top 10K · #2,458 English 10 technologies Crawled Nov 6, 2026
Visit Google

Summary by Claude

Google's online store and product site for Google Home and Nest smart home devices, including security cameras, video doorbells, thermostats, smart speakers and displays, alongside Pixel phones, watches and earbuds.

Who it’s for
Consumers and homeowners
Business model
Hardware sales

02 · Embedding space

Competitor map

Each alternative by how close its vector is to Google’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

Ezvizblog.googleArlo Technologieslifeaiot.comSafetyWyzeSimpliSafeHome AssistantRingTP-Link

03 · Nearest neighbours

Alternatives to Google

Thumbs up if it’s a real alternative to Google, thumbs down if it isn’t.

Only in English
  1. 01
    TP-Link tp-link.com Top 1K English

    TP-Link: Your Smart Home, Simplified

    We are a US-based leader in Wi-Fi and smart home technology. See why families trust TP-Link to make their home smart, secure, and effortlessly connected.

  2. 02
    Ring ring.com Top 1K English

    Home Security Systems - Cameras, Alarms, Doorbells | Ring

    Protect your home & watch over what's important from your phone with video doorbells, security cameras, alarms, smart lighting & more.

  3. 03
    Home Assistant home-assistant.io Top 10K English

    Home Assistant

    Open source home automation that puts local control and privacy first. Powered by a worldwide community of tinkerers and DIY enthusiasts. Perfect to run on a...

  4. 04
    SimpliSafe simplisafe.com Top 10K English

    SimpliSafe Home Security Systems | Wireless Home Security Alarms

    Shop award-winning home security systems from SimpliSafe. Professional monitoring, protection from break-ins and hazards, and no contracts.

  5. 05
    Wyze wyze.com Top 10K English

    Wyze | Smart Home Security Cameras & Devices

    Wyze smart home cameras offer 1080p to 4K video quality with advanced motion detection and alerts. Safe for indoor and outdoor use. Wireless battery-powered cams available. Build your complete smart home security system without breaking the bank. Premium tech, affordable price.

  6. 06
    Safety safety.google Top 10K English

    Control your online safety and privacy – Google Safety Centre

    When searching on Google, your online safety and privacy are essential. Explore how Google helps you browse safely and protects you and your devices.

  7. 07
    lifeaiot.com Top 10K English

    SmartLife

  8. 08
    Arlo Technologies arlo.com Top 10K English

    American home automation company

  9. 09
    eufylife.com Top 10K English

    eufy - Built with Care | Home Security System & Robovacs - eufy US

    eufy has developed a new generation of easy-to-use smart home devices that are designed to enhance your life at home.

  10. 10
    blog.google Top 10K English

    News from Google | Google Product and Technology News and Stories

    Get the latest news and stories about Google products, technology and innovation on News from Google, Google's official blog.

  11. 11
    Ezviz ezvizru.com Top 10K English

    EZVIZ - Creating Easy Smart Homes

    EZVIZ, a global smart home security brand, creates a safe, convenient and smart life for users through its smart devices and cloud-based platform.

  12. 12
    Ayla Networks aylanetworks.com Top 10K English

    Simplifying Smart Home IoT | Ayla Networks

    For smart home IoT solutions, highlight your differentiated devices using a proven cloud platform to reliably deliver custom-built, smart-connected products, improving customers' experience. Ayla Networks is your one-stop US-based shop for devices, firmware, cloud platform, and a 5-star mobile app.

  13. 13
    Samsung Group samsung.com Top 1K English

    Samsung US | Mobile | TV | Home Electronics | Home Appliances | Samsung US

    Discover the latest in electronic & smart appliance technology with Samsung. Find the next big thing from smartphones & tablets to laptops & tvs & more.

  14. 14
    Sony sony.net Top 10K English

    Sony Corporation - Home

    This is Sony Corporation's official website, featuring Sony Group's Entertainment, Technology & Services (ET&S) business' product and service, announcements and press releases, sustainability, recruitment information, and more.

  15. 15
    How-To Geek howtogeek.com Top 10K English

    How-To Geek - We Explain Technology

    We explain technology. Learn more with our articles, reviews, tips, and the best answers to your most pressing tech questions.

  16. 16
    XDA Developers xda-developers.com Top 10K English

    XDA

    The world’s best source for computing news, reviews, editorials guides, and more.

  17. 17
    Wish wish.com English

    Wish | Shop and Save

    Discover affordable items for your home and life needs. Enjoy our money back guarantee, frequent discounts, flat rate shipping (select markets), and more.

  18. 18
    LG Group lg.com Top 1K English

    LG Electronics & Home Appliances | Shop Now | LG USA

    Life's Good with LG. Shop online at LG.com US to find exclusive deals on the latest home entertainment and appliances. Add smart technology and modern design to your home today.

  19. 19
    Zillow zillow.com Top 1K English

    Zillow: Real Estate, Apartments, Mortgages & Home Values

    The leading real estate marketplace. Search millions of for-sale and rental listings, compare Zestimate® home values and connect with local professionals.

  20. 20
    Wayfair wayfair.com Top 10K English

    Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More

    Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.

Ranked by score: the cosine similarity of each site’s vector to nest.com’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones Google uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What Google is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

Fonts
Analytics
Tag managers
Email hosting
Email delivery
  • Amazon SES TXT v=spf1 ip4:52.10.46.228/32 include:_spf.google.com include:amazonses.…
DNS hosting
SaaS tools (verified in DNS)

Stack changes

No changes yet. Each new crawl is compared with the last one, and what Google adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler