Alternatives and competitors

Sites like g.co

The 20 closest URL shortener alternatives to g.co, ranked by what they actually offer, and the 2 technologies behind it.

Looking for an alternative to g.co? The closest matches are Lothar, Linkmake and cutt.ly. We match sites by what they actually offer, from their homepages, Wikidata and a summary by Claude, in any language. Vote on each alternative and leave a short note to help the next person choose.

Neighbours
k = 20
Sites searched
4,032
Vector
384-d
Query
16 ms

01 · Entity

About g.co

g.co

g.co

Wikidata: URL shortener used by Google for its websites

Top 1K · #770 English 2 technologies Crawled Nov 6, 2026
Visit g.co

Summary by Claude

Google's official short-link domain that redirects only to Google products and services; the root page simply explains the shortcut.

Who it’s for
Google users following short links
Business model
None (corporate utility)

02 · Embedding space

Competitor map

Each alternative by how close its vector is to g.co’s (x) and how much traffic it gets, how much of the stack it shares, or where it sits in the embedding space itself (y). Lines split each axis at the median. Hover for the numbers, click to jump to it in the list.

similarity × popularity

DrupalPlausible AnalyticsGoSafetyStartpage.comBitlyblog.googleDuckDuckGocutt.lyLinkmake

03 · Nearest neighbours

Alternatives to g.co

Thumbs up if it’s a real alternative to g.co, thumbs down if it isn’t.

Only in English
  1. 01
    Linkmake linkmake.in Top 10K English

    Linkmake

    Make your link safe using Link Protector

  2. 02
    cutt.ly Top 10K English

    Cuttly: URL Shortener, Branded Domains, Short Link Analytics

    URL Shortener with branded short links & QR Codes. Shorten long URLs instantly, track every click. Link in Bio, Campaigns, Surveys and Teams in one platform.

  3. 03
    DuckDuckGo duckduckgo.com Top 1K English

    DuckDuckGo - Protection. Privacy. Peace of mind.

    The Internet privacy company that empowers you to seamlessly take control of your personal information online, without any tradeoffs.

  4. 04
    blog.google Top 10K English

    News from Google | Google Product and Technology News and Stories

    Get the latest news and stories about Google products, technology and innovation on News from Google, Google's official blog.

  5. 05
    Bitly bitly.com Top 10K English

    Bitly | Short URLs, QR Codes, and More

    Bitly makes it easy to create, share, and track short links and QR Codes. Find what's resonating and scale it into bigger reach, more clicks, and more sales.

  6. 06
    Startpage.com startpage.com English

    privacy-focused online search engine

  7. 07
    Safety safety.google Top 10K English

    Control your online safety and privacy – Google Safety Centre

    When searching on Google, your online safety and privacy are essential. Explore how Google helps you browse safely and protects you and your devices.

  8. 08
    Go go.dev Top 10K English

    The Go Programming Language

    Go is an open source programming language that makes it simple to build secure, scalable systems.

  9. 09
    Plausible Analytics plausible.io Top 10K English

    Plausible Analytics | Simple, privacy-friendly Google Analytics alternative

    Plausible is a lightweight and open-source Google Analytics alternative. Your website data is 100% yours and the privacy of your visitors is respected.

  10. 10
    allrecipes.com Top 10K English

    Simple Page

    food focused online social networking service

  11. 11
    Drupal drupal.org Top 10K English

    Client Challenge

    free and open-source web content management system

  12. 12
    web.dev Top 10K English

    web.dev

    Guidance to build modern web experiences that work on any browser.

  13. 13
    Product Hunt producthunt.com Top 10K English

    product discovery website

  14. 14
    www.gov.uk Top 1K English

    Welcome to GOV.UK

    GOV.UK - The best place to find government services and information.

  15. 15
    curl curl.se Top 10K English

    curl

    command line tool and library for transferring data with URL syntax

  16. 16
    Qwant qwant.com English

    Qwant - The search engine that values you as a user, not as a product

    Fast, reliable answers and still in trust: Qwant does not store your search data, does not sell your personal data and is hosted in Europe.

  17. 17
    Boing Boing boingboing.net Top 10K English

    Boing Boing - A Directory of Mostly Wonderful Things

    Boing Boing is the Web's favorite site devoted to technology, entertainment, and culture. Launched in 1989 as a print 'zine and still...

  18. 18
    DOI.org query endpoint doi.org Top 1K English

    Home Page

    API endpoint

  19. 19
    pki.goog Top 1K English

    Google Trust Services | Home

    Google Trust Services

  20. 20
    europa.eu Top 1K English

    Language selection | European Union

    Discover how the EU functions, its principles, priorities; find out about its history and member states; learn about its legal basis and your EU rights.

Ranked by score: the cosine similarity of each site’s vector to g.co’s, less a small penalty for generic sites that are close to everything. Highlighted technologies are ones g.co uses too. Votes and comments come from visitors and don’t change the ranking.

04 · Fingerprints

Technology

What g.co is built with, and what its closest competitors use, from its homepage’s code and its DNS records.

Built with

Fonts
  • Google Fonts asset https://fonts.googleapis.com/css?family=Open+Sans:300,400,600,700|Product+Sans:400&subset…
SaaS tools (verified in DNS)

Stack changes

No changes yet. Each new crawl is compared with the last one, and what g.co adds or drops shows up here.

SimilarSiteSearch

Competitors by meaning, stacks from the source. Data from public homepages and DNS.

About our crawler